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Social Media Coordinator Intern
Joe Machens Dealerships
Columbia, MO
Advertising/Marketing/Sales
Public Relations
Company Information
The Social Media Coordinator Intern will play a key role in helping McLarty Automotive Group (Machens Dealerships) expand its digital presence. This internship is designed for creative, social media–savvy students who want hands-on experience managing multi-brand accounts, creating engaging content, and analyzing performance across platforms.
Qualifications
- Strong familiarity with major social media platforms and trends
- Creativity and an eye for visual storytelling
- Basic experience with content editing tools (Canva, CapCut, Adobe, or similar)
- Strong written and verbal communication skills
- Ability to work independently, stay organized, and meet deadlines
- Prior experience creating or managing social media accounts (personal, school, or organizational) is helpful but not required
Duties
- Assist in planning, creating, and scheduling content across Facebook, Instagram, TikTok, LinkedIn, and other platforms
- Capture and edit photos and videos for dealership events, employee highlights, and community partnerships
- Monitor social media channels, responding to engagement and helping build brand interaction
- Research trends, hashtags, and best practices to keep content fresh and relevant
- Track and report on engagement, follower growth, and content performance
- Collaborate with the marketing team on campaign planning and creative brainstorming