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Market & Competitive Intelligence Intern
BreezelineQuincy, ma
Advertising/Marketing/Sales
Company Information
Our culture lifts you up—there is no ego in the way. Our common purpose? We all want to win for our customers. We aim to always be evolving, dynamic, and ambitious. We believe in the power of genuine connections. Each employee is a part of what makes us unique on the market: agile and dedicated.
The Breezeline Market & Competitive Intelligence internship is an opportunity for a highly motivated individual to collect and curate market and competitive intelligence (MI/CI) for the organization.
Qualifications
- Excellent communication skills
- Curiosity and a desire/willingness to learn
- Collaborative mindset and ability/desire to work as part of a team
- Responsiveness and a sense of urgency
- Ability to interpret information and transform it into insight
- Research planning aptitude
- Project management experience
- Strong organizational skills
- Systematic approach to analysis and problem solving
- Strong writing and presentation skills
- Attention to detail
- Proactiveness/ability to be a self-starter
Duties
- Identify and catalog a library of key industry sources/resources
- Continuously scan a breadth of relevant sources - articles, reports, databases, websites, etc. - and identify the most relevant material
- Absorb, analyze, and transform MI/CI content into digestible and actionable insight
- Begin to construct a platform for capturing and sharing critical MI/CI content based on expected utilization and desired (internal) customer experience
- Develop an approach to sharing key MI/CI insight with key organizational stakeholders
- Become a ‘go-to’ subject matter expert on broadband/cable/mobile competitors and market dynamics
- Collaborate with Customer Experience (CX) team and extended marketing team stakeholders to incorporate MI/CI efforts into a more comprehensive and holistic insight engine
- Explore and evaluate external MI/CI intelligence platforms that offer an opportunity to automate the collection and sharing of insight
- Document work and insight generated to create visibility, facilitate collaboration, and ensure permanence/continued value
- Participate in regularly scheduled CX team and marketing team meetings
- Regularly share/present key insights
- Provide occasional/as needed research and analytical support to the CX team
- Perform other duties as needed/assigned
