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Weber Shandwick
Cosumer PR Intern
Public Relations
Company Information
Weber Shandwick is seeking a summer intern to work across some of the most iconic consumer brands in the world. This is a full-time (5 days in a week), paid internship that will start in May and go through September, and the role is hybrid out of our Shanghai/Beijing/Guangzhou/Shenzhen office.
From creative brainstorming to day-to-day execution, Weber Shandwick’s interns become an important part of a talented team that generates groundbreaking, award-winning work. During the internship, you’ll work on campaigns for globally recognized brands and companies you likely encounter every single day, among other things.
What’s in it for you? Our interns will earn practical experience as fully integrated members of account teams and will receive coaching from team members and other Weber Shandwick colleagues to help advance your career goals. Plus, you’ll get to run alongside some of the most savvy brand marketers in the industry, while gaining exposure to what’s new and next from an integrated communications perspective.
Qualifications
- Thought: Strong critical thinking and analytical skills; growth mindset
- Communication: Speak, write, and edit succinctly
- Digital: Have an understanding of all the old-school and latest social media platforms, what brands are doing on them, and what they should do next
- Management: Meet deadlines, put out fires, and multi-task. Work fast and work well
- Detail-Oriented: Attention to detail and a commitment to delivering clear and precise work are critical
- Technical: Proficiency in Microsoft Office suite. Familiarity with platforms like Cision, Muckrack, Meltwater, Talkwalker, Brandwatch, and/or Quid are a plus
- Dynamic: You must be able to work in a fast-paced agency environment and juggle multiple time-sensitive tasks
- Spark: Understand what sets you apart and what motivates you
- The ideal candidate must be a college graduate by the start of the internship or have demonstrated transferrable skills
- Must be available to work 5 days in a week starting middle of May 2024
Duties
- Create: Craft written communications including media materials, compelling social content, memos, and risk assessments
- Research: Examine brands, industry trends, and various issues using various resources
- Engage: Share big ideas in brainstorms and with teams
- Plan: Assist in event coordination and logistics
- Hustle: Pitch stories to media, develop media lists, track placements, etc.
- Monitor: Track brands and issues in traditional and social media and analyze conversations; draft reports summarizing conversation to inform client strategies
- Organization: Organize and maintain product closet, check inventory, order product/shipping supplies
- Product send outs: Compile various product mailers and coordinate product shipments
